The Hurdle in “Selling” the Sustainability Message

infographic.greenInfographics are ubiquitous in social media and have recently been embraced in sustainability communications due to their ability to present complex information quickly and clearly.  As Dave Stangis, CSO for Campbell Soup Company told Joan Michelson in a recent interview on Green Connections, communications is a huge hurdle for “selling” the sustainability message, both within the corporation and to all stakeholders. Maybe THESE can help.  Read Taiga Company’s article, “How Infographics Add Meaning to Sustainability Communications” and examples of  sustainability infographics HERE. Listen to the full interview with Dave Stangis HERE.