“The Force Awakens” in the C-Suite: As 2015 Becomes 2016, “Nice to Haves” Become “Must Haves”

As 2015 becomes 2016, it is striking how many issues that were once dismissed as “just a public relations issue” or “nice to haves,” underfunded and relegated to departments deemed less influential, are now high priorities in the C-suite. (Photo credit: Doug Mills) What’s going on? Has the Star Wars “Force” awakened the C-suite?