What is ‘Risk’? – Michele Wucker, Author, “You Are What You Risk: The New Science & Art of Navigating an Uncertain World”

“Your risk fingerprint is… a combination of genetic,… your innate personality… It also interacts with other things, your experiences….And lots of social influences, whether it’s within your organization or your country, your culture, your peer group, within your family, and all of those things come together. And they pretty much tell you what it is that you care about, what you value, what you’re ready to risk losing or not.” Michele Wucker on Electric Ladies Podcast

As Congress debates President Biden’s infrastructure bills to get them into law, the fundamental question at the core of each Member’s decisions and votes is their definition of what is risky and what is not. Michele Wucker, author of the new best-selling book, “You Are What You Risk: The New Science & Art of Navigating an Uncertain World,” explains how each of us develops a unique “risk fingerprint” and “risk ecosystem” that drive all our choices, consciously or unconsciously.

Listen to this enlightening interview with Michele Wucker on Electric Ladies, with host Joan Michelson – and learn how to identify your own risk fingerprint and ecosystem and how to make it work for you.

You’ll hear:

And much more!

“Understand what your risk fingerprint is, and the most important things about who you are. That, in turn, leads to the path forward that you’re going to chart through often very, very uncertain times, and will help you to make the choices that you need. That that risk fingerprint is like your north star and your anchor.” Michele Wucker on Electric Ladies podcast

Read Joan’s Forbes articles on women and risk here, and on risk and infrastructure policy here.

You’ll also want to listen to (some of these are under the name Green Connections Radio):

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