Talking To Yourself As Stress Control – It’s Make or Break

You’re sitting in a meeting and some guy pokes fun at the idea you just pitched, in a way that sounds like when your dad made you feel stupid as a kid.  You feel your pulse quicken. At once angry and diminished, you feel yourself reverting to the 8-year old you that believed your dad.… Continue reading Talking To Yourself As Stress Control – It’s Make or Break

How To Sell Your Crazy Idea Internally

“Uh-oh. There she is. I know you’re here to take me out of my comfort zone. Give me a minute,” my boss at Chrysler’s Global Electric Motorcars would say when he would see me at his office door. Then, he would grab the arms of his chair, close his eyes and say, “Ok, I’m ready,”… Continue reading How To Sell Your Crazy Idea Internally

Want To Ramp Up Your Career? Try These Innovative Strategies

Mary Barra of GM, Ginni Rometty of IBM and Ursula Burns of Xerox are innovative women leaders who all managed to successfully navigate their careers into the elusive corporate CEO job, as only a measly 5.2% of women have done. Others, such as Marissa Meyer, former CEO of Yahoo! and Sheryl Sandberg, COO of Facebook, were… Continue reading Want To Ramp Up Your Career? Try These Innovative Strategies

The Overarching Lesson from a Historic, Intense Year of 2 Realities

How do we make sense of a year like 2017? It’s filled with “no one would believe us if we put this in a script” moments – extreme highs and lows, no matter what your values – and each one met with a counterpoint from a different reality.   None of these happen “out of… Continue reading The Overarching Lesson from a Historic, Intense Year of 2 Realities

Reputation Management: Big Data for Marketing (Preview)

Consider these social media statistics and their implications for big data for marketing: Every day, there are 500 million tweets, over 1.8 billion photos and videos shared on social media and 6,586,013,574 searches conducted online. Every minute on Facebook, 510,000 comments, 136,000 photos and 293,000 status updates are posted. And five-hundred million people use LinkedIn. Add website traffic and buying habits, and you have “big data.” Why… Continue reading Reputation Management: Big Data for Marketing (Preview)

Social media investor relations: Friend or foe?

As recent events have shown, a single negative tweet can turn into a PR crisis firestorm with lasting impact on a brand’s reputation. Companies that respond quickly and with savvy are more able to weather the storm, which is why social media investor relations can be so powerful. But you can only respond quickly if… Continue reading Social media investor relations: Friend or foe?

Taking Electric Cars Mainstream

Fundamental to the success of combating global climate change and reducing dependence on oil is changing each person’s behavior. This includes moving a critical mass of people from traditional gas-powered vehicles to eco-friendly electric vehicles. This means we need to create high demand for electric cars. We will always need electricity for our refrigerators, computers,… Continue reading Taking Electric Cars Mainstream

Electric Vehicles: If they build it, will we come?

Will the mass market drive electric cars? Joan Bryna Michelson looks at the evidence To break our dependence on gas-powered vehicles as soon as possible, electric vehicles are the leading alternative. “Electrification is a part of every automaker’s long term strategy, which is a good indication that it’s not a question of if, but rather… Continue reading Electric Vehicles: If they build it, will we come?

Splurging Over the Holidays – Not Just on Sugar…

By Erik Whipp, Audio Tech, Green Connections Media The holiday season brings out the food – rich, sugary, heavy and the like – and we feel justified in splurging on it, because it’s, well, the holidays. I tried that, only not just during the holidays, but all the time, as a freshman in college when… Continue reading Splurging Over the Holidays – Not Just on Sugar…

The “Gifts” of the Gulf Oil Spill? – Six Years Later

Six years ago, on April 20th 2010, the U.S. (and the world) got a huge wake-up call when BP and Transocean’s Deepwater Horizon oil rig exploded, killing 11 people and spewing ~5 million gallons of oil over 600 square miles of the Gulf of Mexico. Watching images of the gushing oil non-stop for 87 days… Continue reading The “Gifts” of the Gulf Oil Spill? – Six Years Later